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To start with a bit of background info. I am a Master of Business Administration Student at Glasgow University in Scotland and I am writing my dissertation on the effects of counterfeiting on brand equity in the Swiss Watch market. To do so I am researching the effect counterfeiting has on specifically, attitudes towards quality, loyalty and brand relationships. To do so I have compiled a survey using academic questions from literature and I hope I am not breaking any forum rules in posting the link to the questionnaire here.
http://www.surveymonkey.com/s.aspx?sm=b_2bK_2b6TtQvo7PWJOVIhwSSw_3d_3d
May I assure you that I am in no way linked to any industry bodies, organisations or companies and the only personal information the survey looks for is occupation and nationality and your IP address will not be recorded. I have an interest in watches and I own a couple of Tag Heuer's and a vintage Omega and I was hoping I could find some people with a similar interest in watches to fill in the survey.
May I thank you for your time in reading this posting and in advance for completing the survey.
Kind regards
James.
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