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Would You Prefer a $3,000 Discount or an IWC Coffee Mug ? ?

This article had so many interesting passages and ideas . . . from the "sandwich" around the disclosure of the price to the issue of what to do with the wives. But, the more I think about the article, the more I like the suggestion about what to do with customers who ask about discounts off the suggested retail prices: give them a coffee mug or umbrella, and they will soon forget about the whole discount thing!!

Jeff

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: Great amusing article & so accurate on the wife bit. The
: trouble is it gets very expensive when you have to also buy your
: wife a watch just to get the one you want.

: The great thing about chrono trader/abay etc is you can buy without
: your wife around. I just have to try & sneak them into the
: house later without her knowing, but after years of being
: trained by her with her shoe purchases I am now a master at the
: "oh no thats not new I have had its ages, you have seen it
: before" etc.

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