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Dutch Heuer sell-off...

...in 1976 unfortunately, before you all get excited ;)

This is particularly interesting for the asterisked watches - *"Zolang de voorraad strekt" is basically "Whilst stocks last". I've posted it before in the context that it's a bit surprising that Cal 12 and 15 watches are being discounted as early as 1976, but just noticed something else of interest.

Take a look at the prices for Monaco, Autavia and Carrera and they are in the opposite order than we would expect, and, indeed, the order they had been in prior to discounting where the Monaco had been most expensive and the Carrera the least. In this price list, the Carrera is the most expensive of the 3! And probably not discounted much at all. Whereas they're practically giving away Monacos in comparison, tying in with the info we have from Jack Heuer that the Monaco wasn't the greatest sales success in its lifetime.

You could have an 1133 Monaco for around 2/3 what an 1153 Carrera would run you. Now, the Monaco is worth somewhere between 3 and 4 times the value of the Carrera.

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